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Joinme scheduled a public webinar3/8/2023 Communication: How will you manage sign-ups and communicating with attendees?Īre you willing to pay extra to have the platform do this, and if not, what kind of integrations do you need?ĭo you have a CRM, calendar or mail service you use with the webinar?.Reporting: What type of reporting and analytics, if any, do you need?.Recordings: Do you need recordings of your webinars after the live event? Do you need somewhere to host them to better leverage your content?.Technology: How easy does it need to be to figure out? Are you a technophile or technophobe? Do you have time to devote to figuring out a platform?.Ease for the audience: How easy does this need to be for your audience? Would they be willing to download a program or plug-in?. Branding: Does it need to be fully branded, partially branded, or are you fine with no branding, or even the branding of the platform instead of your own?. Webinar Frequency: How often will you be hosting webinars? Is this a one-off event or something you will be doing weekly/monthly?.Reliability: Are you willing to pay more to ensure there are no connection issues, or can you handle a couple of bumps in the road?.Attendees: Realistically, how many attendees will join the webinar?.Budget: What is your budget for the webinar platform?. To figure out what you actually need, answer the following 10 questions: Figuring out what your webinar platform needs to have Once you have a very clear idea about what you need the webinar to do, you can start getting into the finer details of figuring out which platform you need.įiguring out what is necessary for the platform to have (and how that will help you get to your goals) is an essential step in choosing the best platform for your needs. Increase your revenue and add to your bottom line?ģ. Increase awareness about your speaking business or organization? Increase your credibility to an event organizer? What do you want to get out of running a webinar? There are hundreds of features spread across dozens of webinar platforms, and once you start shopping for a platform, you can easily get sucked into expensive bells and whistles and lose track of what you actually need.Ģ. In order to achieve your goals, you should take some time before you even start looking to evaluate. It can be very easy to get distracted by a lot of add-ons or fancy offers when you start shopping for a webinar platform. After you’ve decided on your content, you are going to need to ask yourself, “ what kind of platform do I need?” If you’ve never hosted a webinar it can be a bit daunting to know where to even start.
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